Di Rosso Jewelry, formerly known as Simya Jewelry LLC., carries forward more than two decades of experience in the international jewelry industry. In 2026, we continue our journey under a new name, with the same team, at the same location and with the same commitment to our long-standing partners. Today, we offer premium jewelry across 10K–14K, 18K, 21K and 22K gold for markets around the world, specializing in elegant gold sets and timeless designs, with a distinctive and continuously evolving selection tailored to different markets and tastes.
About Di Rosso →

Why Di Rosso?

Warm, Personal Partnership

Business works better when communication feels close and human. We stay accessible, listen carefully and build relationships meant to last.

Built Around Your Market

We understand that every market is different. Our approach stays flexible, shaped around different customer profiles, tastes and commercial needs.

Always Something New

We keep our offering moving with fresh models, varied product directions and a constant search for what can bring new value to our customers.

Where to Find Us

Visit Us in Istanbul

Stop by our Kuyumcukent office to discover our latest collections, explore new pieces and enjoy a cup of coffee with us. We are always happy to welcome our partners in person, strengthen our relationships and get to know them better.

Meet Us at Trade Shows

We are regular participants in international and local jewelry trade events. Over the years, we have exhibited at Istanbul Jewelry Show, Vicenzaoro, Hong Kong International Jewellery Show and JCK Las Vegas, as well as regional fairs across Türkiye, including Antalya, Gaziantep and Samsun.

Find Us Next →

Meet us at our upcoming event and discover our latest collections in person.

Di Rosso Istanbul Jewelry Show Invitation